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Ocean Spray lanza “Sabor Unico. Bueno Para Todos”

10/19/2020

 
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​Ocean Spray Cranberries, Inc., que es una cooperativa agrícola propiedad de más de 700 granjas, ha lanzado su primera campaña de marketing hispana llamada “Sabor Único.  Bueno Para Todos.”

El objetivo de la empresa es educar a las familias hispanas sobre el valor nutricional de los arándanos.

La campaña cobrará vida en el concurso de concursos “Sabores Ganadores” que se transmitió durante Despierta América. Las familias podrán participar de forma remota desde casa en tres rondas de juego divertidos que pondrán a prueba sus conocimientos sobre el sabor de la fruta. El segmento quincenal contará con participantes que compiten por un gran premio.

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Hola Carolina explores and gives a critical voice to the diversity of our community. Our mission is to build bridges between cultures, embrace diversity and create more economically vibrant communities.

We offer unmatched perspective about the Latino community bridging cultural communication between government, business and historically underrepresented and underserved communities building strategic partnerships to support greater engagement of these communities in policy, leadership, and initiatives.

Hola Carolina showcases the contemporary lives of a new generation that is embarking on its own distinct journey.   We are completely focused on celebrating the culture, honoring the past and enriching the future of Latinos in the Carolinas.
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